Partner-first · AI-native · Hands-on

I build go-to-market for technical infrastructure, outside the US.

Twenty years of it. Managed cloud, data operations, the data lakehouse, data and AI management, and now digital trust and post-quantum cryptography. Always a technical buyer. Never a line-of-business one.

Four times I've built or rebuilt marketing for a region starting from almost nothing. I'm a player-coach — I build the thing first, then hand it over.

Download the CV Email me GitHub

Currently

DigiCert EMEA

5/5

Quarters at or above target since joining

Consecutive · EMEA · marketing-sourced

106%

Of net-new ACV target across those five quarters

Target rose 56% over the same period

51%

Of regional pipeline sourced by marketing

72% from ICP accounts

−82%

Cost per attendee, rebuilding the executive programme

2 cities → 9 · show rate 71% → 90% · NPS 87

Where I've done it

2016 — now

DigiCert2025 — now

Head of EMEA Marketing. Digital trust, PKI, code signing, post-quantum. Marketing, partner marketing and SDR across three sub-regions.

Keboola2024 — 25

VP Marketing. Built the function from a blank page, AI-native from day one — AI solution engineers hired as core marketing team members.

Starburst2021 — 24

VP Marketing, EMEA & APAC. First international marketing hire, promoted twice. Partner reached over 30% of marketing-sourced revenue.

Qubole2018 — 21

Director, Global Digital Marketing. Sole marketer for the region for a quarter, then hired seven across EMEA and APJ.

Rackspace2016 — 18

EMEA marketing, AWS practice. Built AWS co-marketing education-first. Largest MDF allocation to any single partner in EMEA at the time.